Elevate Next founder Christie Solomon joined host David Triana and co-host Kismeth Melendez on Conexión Media Group's "Making Connections" show to discuss small-business marketing in a tight economy. The conversation covers business resilience, AI's impact on marketing and website SEO, and low-cost tools every small business should have—including a line worth remembering:

"When costs rise, silence is the most expensive choice."

Watch the full interview below.