On behalf of the Emerald Coast Public Relations Organization (ECPRO), Christie Solomon of Elevate Next presented Public Relations for Emerging Entrepreneurs to the Greater Fort Walton Beach Chamber of Commerce's inaugural Emerging Entrepreneurs cohort — a highly engaged group of small business owners in their first five years of business.
The session was designed as a practical, accessible introduction to PR for early-stage business owners — covering everything from earning media coverage and crafting a compelling press release, to thinking like a journalist, using AI responsibly, and turning every piece of earned media into a content engine for your brand. The presentation was followed by a live Q&A.