Failure is an Opportunity

image of two men: one, defeated under a red graph line sloping down and the other on a rocket with a cape following a teal graph line sloping upwards

In 1946, Viktor Frankl, a Holocaust survivor and eminent social psychologist, said, “Between the stimulus and response, there is a space. And in that space lies our freedom and power to choose our responses. In our response lies our growth and our freedom.”

Jeff Bezos, then CEO of Amazon, echoed a similar train of thought when he wrote his annual letter to shareholders in 2015. Considering Amazon an “Invention Machine,” Bezos argued that company decisions should resemble “two-way,” rather than “one-way” doors. He writes,

“Some decisions are consequential and irreversible or nearly irreversible – one-way doors... But most decisions aren’t like that – they are changeable, reversible – they’re two-way doors. If you’ve made a suboptimal… decision, you don’t have to live with the consequences for that long. You can reopen the door and go back through. [These] decisions can and should be made quickly.”

Optimize outcomes by making “two-way” door decisions that avoid fatal failures - or those from which you cannot recover quickly. Reversible decision-making with quick outcomes encourages growth, creativity and innovative thinking.

Three habits and skills are critical to personal development as they enable learning from failure:

  1. Evaluate your failure in context. What were your objectives and were they in line with what you achieved? 

  2. If at first you don’t succeed, pivot. Perform a post-mortem to evaluate what worked and what didn’t - and why - and apply what you learned to be successful in your next attempt to achieve a goal.

  3. Normalize and encourage failure-sharing with your peers. Don’t let fear of stigma or shame prevent you from trying something new and testing boundaries.

Failure can be preventable and due to poor decision-making - or unavoidable because of complexity or lack of predictable factors. The focus here is on intelligent failures that result from novel and unprecedented situations.

Intelligent failures “at the frontier, where ‘good’ failures occur quickly and on a small scale, [provide] the most valuable information… They occur when experimentation is necessary” in new situations. A culture that allows and even encourages intelligent failures can spur individual creativity, resulting in innovation.

A failure is a setback regardless of the root cause. All failures provide an opportunity to analyze the “why,” re-energize, and move forward without repeating previous mistakes. By making reversible, “two-way” door decisions, you can improve the likelihood of learning and development from a non-fatal failure.

Any pursuit entails a series of ups and downs with even spaces between. "In that space lies our freedom and power to choose our responses… In our response lies our growth and our freedom.” Achieving growth requires determination, self-awareness, evaluation of past failures - and a willingness to experience intelligent failures in the future.


Related Article

 
photography of 5 light bulbs - four are broken and one is in tact

Failure Builds Resilience & Antifragility

True resilience means being able to persevere, despite experiencing failure, volatility, or periods of uncertainty. Demonstrating flexibility, optimism, emotional agility, and strong problem-solving skills, truly resilient individuals survive and learn from their setbacks. The antifragile, however, not only survive but thrive because of failure and adversity.

 
Christie Solomon

Founder of Elevate Next, Christie has an MBA in International Business from Thunderbird School of Global Management and extensive experience in marketing, public relations, finance, and project management.

https://www.elevate-next.com
Previous
Previous

Should You Let AI Bots Crawl Your Website?

Next
Next

Get SMARTER