The Elevated Read
Explore our blog for valuable insights on marketing, public relations, websites, and AI search for small businesses, nonprofits, and creatives—designed to elevate your business. Subscribe to ELEVATED NEWS for featured articles in our award-winning monthly newsletter.
3 Professional Lessons From Journalism
In an era defined by AI, shrinking attention spans, and digital noise, three lessons from journalism offer powerful guidance for modern professionals. From leveraging AI wisely to acknowledging bias and practicing intentional listening, these human skills are becoming more valuable—not less.
Make Art, Not Content
Big tech may be sinking deeper into internet ‘enshittification,’ but not every platform is following that path. Patreon CEO Jack Conte argues that the internet can still be a place where creativity, community, and genuine human connection come first. By designing algorithms that fund art - not ads - and keeping humans, not engagement traps, in control, platforms can provide a healthier digital ecosystem.
Overcoming Enshittification
Digital platforms that once helped small businesses thrive have become cluttered, noisy, and profit-driven — or what Cory Doctorow calls ‘enshittified.’ But small business owners who give a damn aren’t powerless. Discover practical digital strategies to cut through the noise and keep your marketing authentic, sustainable, and human.