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Explore our collection of articles to discover valuable insights on business management, public relations, and digital marketing—all designed to Elevate your business to the Next level. Be sure to subscribe to ELEVATED NEWS and stay ahead with updates on our latest content!

Strategy Christie Solomon Strategy Christie Solomon

Times of Tariffs: Weathering Trade Turbulence

Tariffs are barriers to international trade. Paid by the importer, tariffs are fees assessed on the value of imported products, including freight and insurance, which increases the cost of importing goods. We provide five strategies businesses can employ to weather tariff policy uncertainty in the U.S.

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Guest Contributions, Strategy Dalip Jaggi Guest Contributions, Strategy Dalip Jaggi

To Build or Buy: The Software Dilemma Businesses Face

When equipping your business with the right software, the decision to build a custom solution or buy an off-the-shelf product can feel like a high-stakes choice. Owners must evaluate critical factors — budget, timelines, technical expertise, and long-term goals — to navigate this pivotal decision and ensure their software strategy aligns with business objectives.

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Culture, Strategy Christie Solomon Culture, Strategy Christie Solomon

Get SMARTER

We’re approaching that often daunting time of year for setting annual goals. Whether it’s a financial forecast or a New Year’s resolution, set achievable yet challenging goals and milestones. Get SMARTER in your goal-setting process by anticipating roadblocks and detours on your path to achievement. 

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Strategy Christie Solomon Strategy Christie Solomon

The Art of Win-Win Negotiation

Negotiation is an activity that everyone performs, sometimes daily. Two or more parties negotiate because there is a conflict of interest, and the parties believe they can get a better deal negotiating than by simply taking what the other side will give them. We provide five strategies to achieve a win-win outcome in any negotiation.

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Culture, Strategy Christie Solomon Culture, Strategy Christie Solomon

The Merits of Monotasking

When you receive a phone call and continue working on your current project, you’re probably not doing either activity very well. Successful monotasking, or focusing on one task at a time, requires you to ignore the myriad of distractions around you.

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Culture, Strategy Christie Solomon Culture, Strategy Christie Solomon

When Your Authentic Self at Work is Inappropriate

Contrary to popular thought, the Economist recently argued that "no one should actually bring their whole selves to work. People are a melange of traits, [many of which] should be kept well away from the workplace." A recent Below Deck Sailing episode provides a humorous reminder of why our colleagues don’t need to know about our authentic Friday night selves.

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Culture, Strategy Christie Solomon Culture, Strategy Christie Solomon

Sled Dogs Exemplify Leadership

Five incredible Wintergreen Canadian Inuit dogs pulling a dogsled were friendly, loving, and docile, but when pulling the sled on the trail, they became determined machines focused on one thing: Pulling. This display of teamwork demonstrated a remarkable display of leadership and teamwork.

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Strategy Christie Solomon Strategy Christie Solomon

Best Practices for Keeping Your Inventory ‘Evergreen’

Since the onset of the pandemic, we’ve experienced significant disruptions in the global supply chain. No business, whether product or service-oriented, has escaped the impact of limited products or component availability and long lead times. Now is the time, more than ever, to rethink sourcing, stocking, and sales strategies.

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