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Marketing Christie Solomon Marketing Christie Solomon

Marketing to Make Your Audience Happier

Who knew that paid advertising could make us unhappy? Or that only 50% of the people surveyed trusted the advertisements they saw, read, or heard? Business owners should focus on earned and shared media as a cost-effective, long-term marketing strategy that builds trust and makes their audience happier.

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Culture Christie Solomon Culture Christie Solomon

Find Your Ikigai

Ikigai is the Japanese word that means your purpose for living, or the reason to get up in the morning. According to the Japanese, everyone has an ikigai - you just need to be patient enough to find it.

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