When equipping your business with the right software, the decision to build a custom solution or buy an off-the-shelf product can feel like a high-stakes choice. Owners must evaluate critical factors — budget, timelines, technical expertise, and long-term goals — to navigate this pivotal decision and ensure their software strategy aligns with business objectives.

For most entrepreneurs, few things are as exciting as taking a great product or service idea and turning it into a profitable business. But while it can be exciting to conceptualize starting a new company, there are necessary steps to achieve sustainable success.

Live a life of travel and excitement by becoming a digital nomad. Almost half of digital nomads are millennials, but this lifestyle is desirable to workers of all ages.

Although predicting a true crisis is nearly impossible, you can mitigate its consequences with a proactive, forward-looking crisis management plan. Consider these 10 steps as a checklist in your crisis management plan.

Once you identify your target audience, you must create content that resonates with them at the right time in the right social channel. (Yes, a marketer's job is tough!) Small businesses can employ low-cost cause marketing strategies to differentiate themselves from the competition.

Have you been hit by the professional burnout bus? Learn to identify the causes and symptoms of burnout and take action with five practical steps to bring your creative side back to life.

Small business owners often struggle with limited resources and their decisions on how best to use their cash flow. Read the results of the survey we designed to evaluate the most pressing challenges - or pain points - facing small businesses.

Great content marketing adds value to your target audience(s). Dog-Harmony's lifestyle publication launch is a perfect example.

A coherent public relations strategy to communicate your company's unique story will yield the highest impact on your bottom line.

Leverage technology to reduce tardiness and reframe your view of others who are habitually late. They have virtuous traits your team needs.

One of the top traits to look for in colleagues is listening skills. A good listener is skilled at active listening. Why?

Due diligence is about confirming the risks and assessing the degree of risk for an acquiring company during the acquisition process. The due diligence (DD) phase is the last part of the negotiation process – usually, the toughest part - between the buyer and seller.

Intentionally build a network and company culture of creativity and inclusion. Ensure that there is no room for bullies at YOUR company.

To defend your valuation of your company and successfully position it for sale, you must prepare eight key areas of your internal reporting.

The power of social media enables cross-promotion of your suppliers and customers, a win-win outcome with minimal investment for both parties.

Some say that copycatting is the best form of flattery. In business, as in life, imitation is an annoying reality.